NAIRA PETITE · DEMI-FINE
Demi-Fine Jewellery in India
68 PIECES · FROM ₹799
ANTI-TARNISH 18K · 7-DAY RETURNS · INSURED DELIVERY
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ASK THE ATELIERDemi-fine jewellery sits between costume and solid gold. It is built like fine jewellery, stones set in real prongs, solid construction, a thick precious-metal finish over a hypoallergenic base, but priced so you can own several pieces instead of one.
Everything in Naira Petite is demi-fine by that definition. Brilliant-cut zircone hand-set stone by stone, an 18K gold or rhodium finish, and an anti-tarnish seal that keeps the colour honest through daily wear. Nothing is glued, nothing is hollow-stamped.
If you have been buying artificial jewellery that greens in a month, demi-fine is the step up you are looking for. It is the category most global jewellery houses now build their everyday lines around, and it is what we make at our atelier.
Built like fine jewellery
Prong-set stones, soldered joins and finished backs. The construction is the difference between demi-fine and costume, not just the price.
18K gold finished, sealed
A thick gold or rhodium layer over a hypoallergenic base, then an anti-tarnish seal. No greening, no nickel itch, no dull grey after a monsoon.
Priced to actually wear
Solid gold sits in a locker. Demi-fine goes to work, to dinner and on the flight, which is the only reason to own jewellery at all.
Questions we get asked
- What is demi-fine jewellery?
- Demi-fine jewellery is the tier between costume and fine jewellery. It uses real construction techniques, prong-set stones, soldered joins, a thick 18K gold or rhodium plating over a hypoallergenic base, but substitutes lab-grown stones like zircone for diamonds, so the price stays in reach.
- Is demi-fine jewellery worth it in India?
- Yes, if you want pieces you wear rather than store. Demi-fine survives Indian humidity far better than plated costume jewellery because the finish is thicker and sealed, and it costs a fraction of 18K solid gold at the same visual weight.
- How is demi-fine different from artificial jewellery?
- Artificial or costume jewellery is usually a thin flash-plate over brass with glued stones, it discolours within weeks. Demi-fine uses a heavy plating, a hypoallergenic base metal and set stones, which is why it holds up for years.
- Does demi-fine jewellery tarnish?
- Ours does not under normal wear. Every piece gets an anti-tarnish seal over the gold finish. Keep it away from perfume, chlorine and abrasive cleaners and the colour holds.
- Is demi-fine jewellery safe for sensitive skin?
- Yes. The base metal is hypoallergenic and nickel-free, which is the usual cause of reactions with cheaper plated jewellery.
18K gold tone · rhodium plated
Luxury chic jewellery
Crafted for the moments you keep.
Every piece arrives in the Naira gift box